Designing the interface for an AI platform

AI Product · May 2025

AI Workflow Management
· From fearing AI to designing for it

My Projects

Designing the interface an AI engine relies on

Before joining Zoan AI, I wondered if AI would replace designers. This project showed me something else: I was designing the interface for an AI platform.

Zoan AI animated workflow preview

Role

UI/UX, product system, Rive motion

Scope

Desktop, mobile, design system, AI workflow

Outcome

A scalable foundation for launch and go-to-market

The work

From loose interface pieces to a scalable AI product system

Zoan enables teams and partners to build AI-generated interactive content through unified desktop workflows and a mobile chat-to-creation experience.

Zoan AI desktop and mobile product mockup
Zoan AI product system mockup

Challenge 01

Rebuilding product foundations for an early-stage AI platform

How could the product feel more structured and trustworthy without slowing down launch momentum?

Challenge 02

Designing one workflow across desktop and mobile

How could teams manage AI-generated content on desktop while keeping creation fast and conversational on mobile?

Challenge 03

Making AI interactions feel guided, not static

How could motion help users understand transitions, hierarchy, and system feedback?

Challenge 01

Rebuilding product foundations for an early-stage AI platform

Zoan color foundation
Zoan typography foundation
Zoan variable token system

01

Audited the interface to identify weak hierarchy, inconsistent spacing, and disconnected component usage.

02

Reset the visual language through color, typography, variables, and reusable product primitives.

03

Built out component patterns for controls, forms, overlays, cards, lists, tables, and navigation.

04

Documented behavior and state variations so design and engineering could move with less friction.

Zoan component system
Challenge 02

Designing one workflow across desktop and mobile

Desktop: dashboard and workflow management for organizing assets, content, reviews, and iterations.

Mobile: chat-based creation, interactive previews, and faster content iteration on smaller screens.

Cross-platform: shared design language so users could move between surfaces without relearning the product.

Zoan desktop workflow showcase
Zoan mobile workflow showcase
Challenge 03

Motion and micro-interactions for guided AI workflows

Motion was introduced to guide attention, clarify transitions, reinforce hierarchy, and make the experience feel more responsive than static UI.

Zoan timeline motion
Zoan app transition motion

Outcome

Designers shape how humans interact with AI

The renewed system provided a scalable foundation for future development, reduced design-engineering friction, and established a stronger visual identity for fundraising and go-to-market.

Next projects

Keep exploring the work

TrueProfit - Landing Page & Onboarding Illustrations

Next project

TrueProfit - Landing Page & Onboarding Illustrations

- Contributed to refining the [TrueProfit landing page](https://trueprofit.io/)- Redesigned the in-app onboarding flow for TrueProfit

Web DesignProduct DesignUI/UX DesignPrototype
Contact

Get in Touch

Excited to collaborate! Email me at phuongthuy101222@gmail.com or DM me on Linkedin